- By country
- By industry
- By topic
- Top 100
LJUBLJANA (Slovenia), May 16 (SeeNews) – Slovenian reinsurer Sava Re Group [LJE:POSR] said on Thursday it has decided to replace its umbrella brand name with Sava Insurance Group to test the strength of the brand that best describes the group.
“Owing to the group’s growth, also in terms of new insurance companies, we decided to test the strength of the brand that best describes our group,” the company said in a filing with the Ljubljana Stock Exchange.
“All our companies have a common denominator: they conduct insurance business or business ancillary to insurance. For this reason, we decided that the umbrella brand Sava Re Group be replaced in all corporate documents by Zavarovalna skupina Sava in Slovenian and Sava Insurance Group in English,” the company added.
The new umbrella brand will first be used in the first-quarter financial report 2019.