The Advertising and market research industry in Romania was represented by 8,826 companies at the end of 2016, compared to 8,218 in the previous year and 7,626 in 2014.
The industry's net profit amounted to RON 752,169,151 in 2016.
The industry's total revenue was RON 7,757,616,821 in 2016, up by 14.03% compared to the previous year.
The combined costs of the companies in the Advertising and market research industry reached RON 6,868,110,859 in 2016, up by 12.58% year-on-year.
The industry's total revenue makes up 0.83% to the country's Gross domestic product (GDP) in 2016, compared to 0.79% for 2015 and 0.72% in 2014.
A total of 25,492 people were employed in the Advertising and market research industry in 2016, compared to 25,159 in 2015 and 24,419 in 2014.
Most of the companies in the industry are based in Bucharest, followed by Ilfov and Cluj.