[Sofia, 19 April] – United Partners, a leading agency with 27 years of history in public relations and marketing communications, is proud to unveil "CrossBorder Communications", a new service crafted by its experienced strategy team. This specialized offering is designed to assist companies from SEE markets in planning and executing successful entries into international markets through expertly crafted PR and marketing communications strategies.
As the business landscape becomes increasingly global, the need for a nuanced approach to international market entry is more crucial than ever. "CrossBorder Communications" is tailored to meet these needs by delivering strategic marketing communications solutions and public relations support, ensuring different businesses achieve successful market penetration and sustainable growth.
"Our 'CrossBorder Communications' service harnesses the expertise of United Partners’ seasoned strategy team, providing companies from SEE markets with the necessary tools and insights for global expansion," said Maria Gergova-Bengtsson, founder and CEO at United Partners. "Through our own international network of PR-centric communications agencies, which currently consists of 65 agencies across more than 60 markets, we offer unparalleled support and local expertise."
Service Highlights:
Customized Market Research: Detailed analyses to understand the dynamics of each target market, focusing on competitive landscapes, consumer behavior, and potential barriers to entry.
Strategic Campaign Development: Crafting culturally resonant marketing campaigns tailored to the expectations and values of each market.
Media Relations and Outreach: Leveraging our extensive network to enhance brand visibility and credibility internationally.
Digital Marketing Solutions: Advanced digital strategies to maximize online presence and engagement in specific regions.
Continuous Support and Consultation: Ongoing strategic adjustments based on market feedback and performance analytics.
"CrossBorder Communications" is ideal for any enterprise looking to navigate the complexities of international markets, from tech companies entering the Americas to fashion brands launching in Asia, or food and beverage chains expanding into Europe.
The service will commence on 20 April with an initial focus on strategically important global markets for businesses by SEE markets.
For more information about "CrossBorder Communications" contact [email protected]
About United Partners:
United Partners (UP) is a Europe-based, independent, PR-centric communications agency specializing in strategic counseling, corporate reputation, brand communications, event management, public affairs, and digital communications. With 27 years of experience and a global network of the most innovative, agile, and entrepreneurial PR and communications agencies spanning over 60 countries, United Partners helps companies tap into desired markets, providing a truly integrated and seamless experience across the globe and delivering exceptional results.