Radisson Hotel Group, one of the leading hotel groups in the world, is proud to announce the expansion of its Radisson Individuals portfolio in Bulgaria with the signing of Metropolitan Hotel Sofia, a member of Radisson Individuals, set to join in the first quarter of 2022.
The hotel will reinforce Radisson Hotel Group’s presence in Bulgaria’s capital, and will join Imperial Hotel Plovdiv, a member of Radisson Individuals, as the brand’s second hotel in the country. Radisson Individuals is a conversion brand that offers independent hotels and local, regional chains the opportunity to be part of Radisson Hotel Group and benefit from the Group’s international awareness and experience, while maintaining their own uniqueness and identity.
“We are delighted to be expand our portfolio in Sofia, an important business and leisure capital city. The hotel has received strong online ratings and will make an excellent addition to our growing Radisson Individuals presence in Eastern Europe,” comments David Jenkins, Vice President Business Development at Radisson Hotel Group.
Metropolitan Hotel Sofia, a member of Radisson Individuals will feature 201 rooms and suites, including two Panorama Suites that each span over 100m², four conference halls, and six meeting rooms which can host up to 220 people for meetings and events. The hotel’s facilities include a bar and restaurant also suitable for elegant functions, as well as a wellness facility offering massages and a sauna.
Strategically located in a fast-developing business district, the hotel is a ten-minute drive from Sofia Airport and close to major national and international corporations, as well as the Inter Expo and Congress Center, which boasts 42,000m² of exhibition space. Sofia’s historic city center is 8km away.
“We are excited to join the Radisson Hotel Group family. This strategic move allows us to widen our global reach, advance our professional capabilities further, and continuously adapt to customer needs as they arise and change,” comment Dragomila Valkanova and Iskren Milanov, owners of Metropolitan Hotel Sofia.
ABOUT RADISSON INDIVIDUALS
Radisson Individuals is a conversion brand that offers independent hotels and local, regional chains the opportunity to be part of Radisson Hotel Group and benefit from the Group’s international awareness and experience, with the freedom to maintain their own uniqueness and identity. It is a complement brand to the other existing eight brands in the portfolio, and an ideal first step for individual hotels with strong service scores who may be considering transitioning to one of the other successful core brands at a later stage. Radisson Individuals hotels offer guests an opportunity to discover new locations around the world, while always delivering Radisson Hotel Group’s high standards of quality and “Yes I Can!” service ethos, combined with the local flavors and personality of the member hotels.
Radisson Individuals is a part of Radisson Hotel Group, which also includes Radisson Collection, Radisson Blu, Radisson, Radisson RED, Park Plaza, Park Inn by Radisson, Country Inn & Suites by Radisson, and prizeotel brought together under one commercial umbrella brand Radisson Hotels.
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MEDIA CONTACT
Simon Kern, Area Manager PR & Communication, Central & Southern Europe, Radisson Hotel Group [email protected]